A panel discussion at Wine Paris last week conveyed the message that while the most historic European wine appellations can rely on their reputations to help navigate a challenging market, newer ones must be more innovative.
Sooner or later, it was bound to happen. Freixenet, the Catalan winery, one of the top 10 producers in the world and leader in exports of Cava to over 150 countries, recently addedProsecco DOC and Prosecco Superiore DOCG to its...