Founded by Francesco Carriero, Martina Franca has just over ten years of experience under its belt. Francesco took advantage of the area's favorable climate and his skills in food technology to build on Puglia's tradition of pig breeding. To boot, the producer opted to revive the native pig breeds and artisan production techniques of the Itria Valley, a territory known above all for its Martina Franca capocollo, a designated Slow Food that Carriero interprets particularly well.
