Loredana Sottile

The key word: versatility. According to Chief Operating Officer Giuseppina Amodio: “The competitiveness of denominations is no longer just about historical value, but about the ability to intercept changes.”

After Pinot Grigio and Prosecco DOC, the Piedmont Consortium also begins research in collaboration with the Umberto I Institute of Alba. In search of the “descendant” of white Moscato

The new products designed for mixology are the result of a collaboration between I Vini di Maremma and the startup The Spiritual Machine. The aim? “Not to replace, but to expand the winery’s offering”

Oenologist and export manager at Caprili, he previously served as Vice-President of the protection body during the last three-year term

Lamberto Frescobaldi calls for a focus on real purchases rather than exports inflated by the US order rush. Supermarket sales in Italy and the top three export markets are also down

The launch of the blonde non-alcoholic drink is planned for the summer in seven states. The goal is to ride the wave of the ready-to-drink and zero-alcohol aperitif boom

Following the production method of kombucha, the result is a territorial beverage: “We started with Moscato d’Asti, but we’ll open up to other grape varieties too. Next steps? Launching a private label”

As Vinitaly draws to a close, the long-awaited news arrives: additional tariffs suspended for everyone except China

What’s preventing progress are the fiscal provisions issued by the Ministry of Economy and Finance. UIV: “Unacceptable that the right hand of the public administration doesn’t know what the left is doing”

From +€0.90/litre for Prosecco to +€2.60/litre for Piedmont red wines: price increases open the door to competition